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Influencer Marketing, Influencers, Branding Strategy, Witflair, Communications, Social Media
  • March 26, 2019

Influencer Marketing for your Branding Strategy

Using Influencer Marketing in your Branding Strategy is a good idea. Influencer marketing is a growing trend among brands that are using influential personalities to promote the brand, its products and services. This simply means getting a prominent person to…

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Branding Budget, Budget Plan, Branding Strategy
  • March 5, 2019

Branding Budget: Knowing What to Prioritize

How should brands plan for their branding budget? For starters, a branding budget is necessary for any brand. That makes for the need to set money aside for this. Branding is about the perceived value your customers and potential customers…

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  • December 7, 2018

Can Small Brands Suffer a Social Media Crisis?

A social media crisis is not biased to brand size, FYI. Creating captivating brand messaging and advertising on social media is important for big and small brands. In doing so, you have to remember that social media users are in…

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Social Media Marketing, Social Media Management, Social Media Manager, Witflair Branding, Communication, Strategy
  • November 7, 2018

Is your Social Media Management Working?

Social media management can be tough, but there's a way out. There are great benefits that accrue a brand just from social media marketing. It allows you to connect to your targeted audience in real time. However, social media marketing…

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