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Graphic Design Trends

Graphic design trends to watch in 2024

Welcome to 2024, a year already buzzing with exciting graphic design trends that are pushing the boundaries of creativity and innovation! If you’re a designer or just someone who loves all things visual, you’re in for a treat. Let’s dive into the top graphic design trends making waves this year and explore how they’re transforming the landscape.

Bold Colors: Turning Up the Volume

This year, expect to see designs that are bursting with bold, vibrant colors. Think electric blues, fiery reds, and neon greens making a statement everywhere from branding to web design. These vivid hues aren’t just about catching the eye—they’re about infusing projects with energy and excitement.

Bold colors are a key trend reflecting our desire for individuality and self-expression. With technology enabling more accurate color reproduction than ever before, designers have a playground of possibilities to create standout visuals. Want to see bold colors in action? Check out Adobe Color for some inspiration and palettes to get you started.

3D Design: Adding Depth and Dimension

3D design is taking over in 2024, making visuals more dynamic and engaging. With advancements in software and tools, creating complex and realistic 3D graphics is now more accessible. From product renderings that look almost touchable to immersive virtual reality experiences, 3D elements are everywhere.

You’ll find 3D design used extensively in fields like product design, architectural visualization, and entertainment. It’s all about adding that extra layer of depth and dimension to make designs pop. For some fantastic 3D design resources, explore Blender and Cinema 4D.

Abstract Art: Freedom in Form

Abstract art continues to be a powerhouse in graphic design, providing a versatile and imaginative visual language. Its non-representational nature allows for greater creative freedom, making it perfect for unique and personal designs.

In 2024, abstract art is being used in innovative ways, from creating textured backgrounds to serving as the main illustration style. This trend is all about pushing boundaries and experimenting with form and color to evoke emotions and captivate viewers. For more on abstract art trends and techniques, Behance is a treasure trove of inspiration.

Textured Elements: Adding Tactile Appeal

Textures are making a big splash this year, bringing a tactile quality to digital designs. Think halftones, grainy textures, and vintage effects that add depth and a handmade feel. This trend is about moving away from the overly polished digital look and embracing imperfections that make designs feel more human.

Expect to see textured elements used in everything from branding and packaging to web design. They add richness and dimension, making visuals more engaging. Interested in adding textures to your designs? Creative Market offers a wide range of texture packs to enhance your projects.

Eco-Friendly Design: Sustainability is Key

Eco-friendly design is more important than ever in 2024, reflecting our growing awareness of environmental issues. This trend focuses on sustainability, using environmentally friendly materials and processes to reduce waste and minimize environmental impact.

Designers are integrating eco-friendly practices into various projects, from packaging to digital media. The goal is to create beautiful designs that are also kind to the planet. For tips on sustainable design practices, check out the Sustainable Graphic Design resources from AIGA.

Hand-Drawn Illustrations: Personal and Organic

Hand-drawn illustrations continue to charm and captivate in 2024. These elements add a personal, organic touch to designs, making them feel more approachable and unique. From playful doodles to intricate sketches, hand-drawn illustrations bring warmth and authenticity to visual projects.

You’ll find these illustrations used across editorial design, packaging, branding, and more. They’re perfect for adding a human touch in an increasingly digital world. For a dose of hand-drawn inspiration, visit Dribbble and explore some amazing artists’ portfolios.


As we journey through 2024, these trends are shaping the graphic design world in exciting ways. Whether you’re embracing bold colors, diving into 3D, exploring abstract art, adding textures, focusing on sustainability, or incorporating hand-drawn elements, there’s a wealth of creativity to tap into. Keep experimenting, stay inspired, and watch how these trends can transform your design projects!

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